GALABINGO EXTENDS ‘THE CHASE' SPONSORSHIP WITH I.T.V.
Deal to become the show's main sponsor a significant move by online bingo brand.
Following a successful, exclusive partnership with The Chase product range in October 2016 on ITV, GalaBingo.com has cemented its relationship with the commercial TV network by launching a year-long sponsorship agreement of the hit TV quiz show.
From 2 January to 31 December 2017, GalaBingo.com is to be the main sponsor for The Chase, hosted by former professional footballer and actor Bradley Walsh, with brand messaging and visibility included on air and onsite at ITV.com.
Fans of the show can also play special ‘The Chase’ themed games refreshed throughout the sponsorship period at GalaBingo.com.
Alongside this new sponsorship move, the online bingo site is also remaining the exclusive online gaming partner of ITV soaps Coronation Street and Emmerdale – a partnership which began back in 2014.
Angus Nisbet, brand director GalaBingo.com, said: “This special relationship with ITV will see GalaBingo.com customers gain access to behind the scene tours and unique experiences."