Tuesday September 10,2013 : TOP FOOTBALLER TO FRONT FOR ONLINE SPORTSBOOK
European Footballer of the Year Michael Owen is new Colossus ambassador
Colossus Bets, a UK-based online sports betting company, has announced a new partnership with 2001 European Footballer of the Year and former England striker Michael Owen.
The deal sees Owen becoming the brand ambassador for the company’s range of sports-pool options, including the GBP 10,000,000 Colossus promo.
Owen, whose 40 goals scored between 1998 and 2007 for the England national football team have only ever been exceeded by three other players, will provide his picks and advice on the Colossus as well as playing the weekly seven-leg, correct score football pool himself.
“Once I saw the Colossus Bets concept, I had little hesitation in getting involved – this is one of the most innovative and exciting betting ventures I have seen,” said Owen, who won the 2001 ‘European Footballer of the Year’ award and is currently a football commentator for UK-based TV channel BT Sport.
“The idea that football punters can win a weekly GBP 10 million prize for an outlay of as little as GBP 2 is an incredibly attractive proposition. For the first time, we have lottery-sized prizes available to be won on the sport I love.”
Colossus Bets CEO Bernard Marantelli, who has known the former England and Liverpool F.C. striker for several years, said that he was delighted that someone of Owen’s standing had seen the potential of Colossus Bets.
“Michael Owen was a star for England, and he will be a star for Colossus Bets as our ambassador,” said Marantelli.
Colossus Bets is a pools betting operator, licensed and regulated by the UK Gambling Commission. The company offers a series of correct score and correct outcome football pools bets, backed by minimum guaranteed prize pools. This includes its headline pool, ‘The Colossus’, which has a weekly GBP 10,000,000 guaranteed prize fund. Colossus Bets also offers a leg-by-leg cash-in option giving players the opportunity to cash-in all or part of their live tickets as the matches in a pool are progressing.