Monday, November 28,2011 : BOYLESPORTS IN LEOPARDSTOWN SPONSORSHIP
Commitment to Irish racing in three-year sponsorship deal
Irish bookmaker Boylesports.com entered into a three-year sponsorship deal with Dublin County's Leopardstown racecourse this week.
Under the terms of the deal, Boylesports.com has become the title sponsor for the opening day of the Leopardstown "January Jumps Weekend" and is offering the potential of Euro 150 000 worth of bonuses each year should any horse complete the Leopardstown and Cheltenham Festival double.
The bookmaker will additionally take up the sponsorship of the Grade B Boylesports.com Hurdle, providing a cash bonus of Euro 100 000 to the winner should they go on to win at the Cheltenham Festival as well as the Grade 2 Novice Steeplechase, giving Euro 50 000 to the winner of that race if they too succeed at the March extravaganza.
Leon Blanche, Boylesports Head of PR, said: “We are absolutely thrilled and excited with this sponsorship deal at Leopardstown. This three year agreement underlines Boylesports commitment to Irish racing. We are actively working to increase our portfolio of quality sponsorships in Ireland and delighted to have the Boylesports.com Hurdle on our list”.
Ciaran Conroy, Commercial Manager at Leopardstown said: “We are delighted to welcome Boylesports to Leopardstown as the new sponsor of the prestigious Boylesports.com Hurdle. This race has always been regarded as one of the most exciting and hotly contested races in the National Hunt calendar. We look forward to partnering with the Boylesports team over the next three years and making this event into a great success.”